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AI-native research & polling

Surveys built by an AI agent.
Numbers you can defend.

Upload a brief or a questionnaire document — Wavefield's agent programs the full survey: skip logic, quotas, rotations, translations. Field it to your list or ours, and get weighted, significance-tested results the same day.

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From $99 per project · No subscription required

Brand Tracker — Wave 3
Build the survey from this brief. 25 questions, screener first.
Built 5 blocks from the brief — screener, usage, brand funnel, ad recall, demographics. Terminates set on age and category non-users; quotas at 50/50 gender.
Rotate the brand list and add a Spanish translation.
Done — brand rows rotate with “None of these” anchored, and the es-MX overlay is live.
S2Which of these categories have you purchased in the past 3 months?
Terminate if noneMulti-select
Q4How familiar are you with each of the following brands?
MatrixRows rotateSkip → Q9
Q7Why did you choose {{q:q_brand_pick}}?
Open endAI-codedPiped
Weighted topline ready — n=512, MoE ±4.3 pts at 95%
How it works

Brief to boardroom in three steps

1

Brief in, survey out

Upload a Word doc or describe the study in chat. The agent drafts every block — questions, terminates, quotas, rotations — in minutes. Refine it by talking to the agent or in the visual editor: both edit the same document, so nothing ever drifts out of sync.

2

Field with confidence

Publish a link or invite your own contacts with single-use email links (SMS available). Quotas fill themselves, screeners terminate cleanly, attention checks and speeder detection flag low-quality responses automatically, and respondents can resume where they left off.

3

Analysis, not just exports

Weighted toplines, crosstabs with significance letters, trend lines across tracker waves. Download a banner book in Excel, a topline in Word, or the full dataset as SPSS. The agent even codes your open ends into themes.

Use cases

Built for brands. Trusted methods for the ballot.

The same engine runs consumer studies and public-opinion polls — because under the hood they need the same things done right: clean screens, filled quotas, honest weighting, and numbers that survive scrutiny.

Market research

Know your market before you spend on it

Brand trackers, concept and ad tests, NPS with drivers, pricing and usage studies — briefed in the morning, fielding by the afternoon.

  • Brand funnel and tracker waves with trend reporting
  • Concept, pack, and ad testing with randomized rotations
  • Split samples for A/B message and creative tests
  • Field to your customer list or to sourced panel sample
  • Banner books cut by segment, region, and usage
Political & public-opinion polling

Campaign-grade polling without the campaign-pollster invoice

Horse-race, approval, and issue polling for campaigns, advocacy groups, and newsrooms — with the methodology stated plainly enough to publish.

  • Likely-voter screens with clean terminates
  • Split-sample message testing and question rotation to control order effects
  • Weighting to the electorate — region, age, gender, party, education
  • Crosstabs by party, region, and vote intent with significance testing
  • Publish-ready toplines with stated MoE on effective base sizes
  • Bilingual fielding from a single questionnaire
Why Wavefield

A form is not a study

Form builders collect answers. Enterprise research suites and campaign pollsters do real research — behind annual contracts, onboarding quarters, and five-figure retainers. Wavefield gives you the research-grade parts for consumer studies and public-opinion polls alike, without the enterprise wrapper: pay per project, self-serve, live today.

Form buildersEnterprise suitesWavefield
Questionnaire written for you—TemplatesAI agent, from your brief
Skip logic, quotas, rotationsBasicYesYes — programmed by the agent
Weighting & significance testing—Add-on / analystBuilt in, on every report
Banner books, SPSS, Word toplineCSV onlySomeOne click
Tracker waves & trends—YesYes
PricingSubscriptionAnnual contractPer project, from $99

And versus a full-service agency: the same programming and data processing that takes three weeks and five figures, at self-serve speed — with hands-on help available when you want it.

Comparing tools specifically? See how Wavefield stacks up against Qualtrics or SurveyMonkey. Planning a study? Try the free sample size calculator, or read quota sampling vs. random sampling and what survey scripting actually involves.

The AI agent

An agent that does the survey programming

Not an autocomplete for question text — an agent that operates the whole platform. It builds questionnaires from documents, wires up logic, sets quotas, translates, and edits alongside you. Every change it makes goes through the same versioned operations as the visual editor, so its work is always inspectable and reversible.

  • Word-doc brief or questionnaire → complete programmed survey in minutes
  • Chat and visual editor work on one document — refine either way, never re-brief
  • Skip logic, display logic, terminates, quotas, rotations, split samples, piping
  • One-click translation overlays — field in five languages from one survey
  • Open-end responses coded into themes automatically
The analysis

Deliverables a data processor would charge for

Percentages are weighted, counts stay honest, and every stat is computed the way a methodologist would defend it: rim-weighted estimates, margins of error on effective base sizes, significance letters on the banner points.

  • Rim (raking) weights to your population targets
  • Crosstabs with significance testing; MoE from Kish effective bases
  • Banner books in Excel, toplines in Word, full datasets in SPSS
  • Tracker waves with trend lines question by question
  • Quality flags — speeders, straightliners, failed attention checks — with one-click exclusion
Email invites
Single-use links, reminders, opt-out handling — included.
SMS invites
Reach respondents by text where email can't.
Quotas & screeners
Fill exact cells; terminate cleanly, count correctly.
Multilingual
One survey, five languages, ids never change.
Resume & mobile
Respondents continue where they left off, on any device.
Quality controls
Attention checks, speeder floors, straightliner flags.
Live field monitor
Completion rates, drop-off, quota fill in real time.
Exports
CSV, SPSS .sav, Excel banners, Word topline.
Pricing

Pay per project, not per seat

No annual contract, no per-seat licenses. Bring your own respondents and the platform fee is the whole price.

Basic
$99per project
Quick reads on your own audience.
  • Up to 15 questions
  • Bring your own respondents
  • Email invites included
  • Topline report + CSV export
Start with Basic
MOST POPULAR
Standard
$299per project
The full research workflow.
  • Full questionnaire scope — logic, quotas, rotations
  • Weighting, significance testing, banner book
  • SPSS, Excel, and Word exports
  • Multilingual fielding
Start with Standard
Pro
$499per project
Trackers and ongoing programs.
  • Everything in Standard
  • Tracker waves with question-by-question trend reporting
  • Repeat waves of the same tracker: $199 each
Start with Pro

Every plan includes email support for the platform itself.

Need respondents?
We source vetted panel sample for you — from $3.50 per complete, and you pay only for quality-checked completes.
SMS invites
$0.05 per message sent (US & Canada). Email invites are always included.
Running studies monthly?
Annual bundles cut the per-project price by up to 30% — write to support@wavefieldresearch.com.

Field your first study this week

Create an account, upload a brief, and watch the agent build it. You don't pay until you field.

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